Building and Managing Digital Platforms

Course Dates :

01/09/25

05/09/25

Course ID:

250901001001033ESH

Course Duration :

5 Studying Day/s

Course Location:

London

UK

Course Fees GBP:

£5,151.66

  • Vat Not Included in the price. * VAT may vary depending on the country where the course or workshop is held.

Course Category:

Professional and CPD Training Programs

Digital Transformation, Technology Management

Course Certified By:

* ESHub CPD

* Professional Training and CPD Programs

Leading to:
Executive Diploma Certificate
Leading to:
Executive Mini Masters Certificate
Leading to
Executive Masters Certificate

Certification Will Be Issued From :


United Kingdom

Secure Your Place

Please Note : Your £250.00 Deposit will be deducted from the total invoice Amount.
To commence the registration process for your training course, please follow the link provided and proceed with; Upon successful payment, we will promptly contact you to finalize your enrollment and issue a confirmation of your guaranteed placement.

Course Information

Introduction

Digital platforms have transformed how businesses operate, communicate, and deliver value to customers. These platforms serve as key enablers for modern economies, facilitating services that range from e-commerce to cloud computing, digital content distribution, and collaborative working environments. As businesses continue to expand their digital presence, the need for skilled professionals who can design, build, and manage these platforms has never been more critical. This course provides participants with a comprehensive understanding of digital platforms, focusing on their strategic design, development, and operational management.

The rapid evolution of technology has brought both challenges and opportunities to the digital platform ecosystem. Understanding how to leverage emerging technologies, manage data, and ensure platform scalability are essential skills for any professional involved in digital platform creation and management. Furthermore, as platforms grow in complexity, so do the need for sophisticated management techniques. This course emphasizes the integration of technology, strategy, and user experience to create platforms that are sustainable and can adapt to fast-changing business needs.

A digital platform isn’t just a technical product; it’s a business model that connects users, services, and data in innovative ways. Participants will delve into the nuances of platform ecosystems, exploring both the technological infrastructure required and the business strategies that drive success. The course also explores key concepts such as platform governance, user acquisition, monetization strategies, and the role of APIs and data in platform management. With this knowledge, attendees will be equipped to play pivotal roles in the creation and enhancement of digital platforms in various organizational settings.

One of the central themes of this course is the importance of user-centric design. Successful digital platforms depend on an understanding of user behavior and needs. By learning how to design and implement features that maximize user engagement, participants will gain the skills to create platforms that drive customer satisfaction and foster long-term growth. Moreover, the course explores how to balance the needs of platform owners, service providers, and end users to create mutually beneficial ecosystems.

This course will also address the challenges faced when managing digital platforms. With the continuous influx of data and changing regulatory environments, platform managers must be prepared to address security, privacy, and scalability concerns while ensuring that the platform remains competitive and responsive to market demands. By examining real-world case studies and engaging in hands-on activities, participants will learn strategies for overcoming common hurdles in platform management.

The rapidly growing demand for digital platforms across industries means that professionals in this field must be well-versed in both technical and business aspects of platform development. This course has been designed to cater to a wide range of professionals, from developers and project managers to business strategists and marketing specialists, ensuring that each participant gains a holistic understanding of the subject matter.

Objectives

By attending this course, participants will be able to:

Understand the core principles and components of digital platform design and management.
Develop strategies to build scalable, user-centric digital platforms.
Learn best practices for platform governance, security, and data management.
Implement effective platform monetization strategies to drive sustainable growth.
Analyze real-world case studies to identify the key success factors of successful platforms.
Assess and mitigate challenges in platform development, such as privacy, compliance, and integration with other systems.

Who Should Attend?

This course is ideal for:

Digital platform managers who are responsible for the design, development, and maintenance of digital platforms.
Business analysts and strategists looking to gain a deeper understanding of digital platforms and how they drive business value.
Product managers and owners tasked with overseeing the lifecycle of digital platform products.
Developers and engineers seeking to expand their knowledge in digital platform architecture and management.
Marketing and customer engagement professionals looking to enhance user acquisition and retention on digital platforms.
IT and cybersecurity professionals interested in securing digital platforms and ensuring compliance with data protection regulations.

Training Method

• Pre-assessment
• Live group instruction
• Use of real-world examples, case studies and exercises
• Interactive participation and discussion
• Power point presentation, LCD and flip chart
• Group activities and tests
• Each participant receives a 7” Tablet containing a copy of the presentation, slides and handouts
• Post-assessment

Program Support

This program is supported by:
* Interactive discussions
* Role-play
* Case studies and highlight the techniques available to the participants.

Daily Agenda

The course agenda will be as follows:
• Technical Session 08.30-10.00 am
• Coffee Break 10.00-10.15 am
• Technical Session 10.15-12.15 noon
• Coffee Break 12.15-12.45 pm
• Technical Session 12.45-02.30 pm
• Course Ends 02.30 pm

Secure Your Place

Please Note : Your £250.00 Deposit will be deducted from the total invoice Amount.
To commence the registration process for your training course, please follow the link provided and proceed with; Upon successful payment, we will promptly contact you to finalize your enrollment and issue a confirmation of your guaranteed placement.

Course Outlines

Week 1
Day 1:
Introduction to Digital Platforms and Their Strategic Role

Overview of digital platforms and their components (Technology, Users, Data, Services).
The role of digital platforms in the digital economy and business ecosystems.
Types of digital platforms: B2B, B2C, C2C, and hybrid models.
Introduction to platform business models and their impact on value creation.

Day 2:
Designing Scalable and User-Centric Digital Platforms

Principles of user-centric design and its importance in platform success.
The architecture of scalable platforms: handling growth and increased traffic.
Key design considerations for platform development: APIs, integrations, and data management.
Creating seamless user experiences across platforms and devices.

Day 3:
Platform Governance, Security, and Compliance

Governance models for digital platforms: roles and responsibilities.
Privacy and security challenges in platform management.
Legal and regulatory considerations when managing a platform.
Ensuring compliance with data protection laws (e.g., GDPR, CCPA).

Day 4:
Monetization and Growth Strategies for Digital Platforms

Platform monetization strategies: subscription models, freemium, advertising, and more.
Developing strategies for user acquisition and retention.
Measuring success: KPIs and metrics for platform performance.
Scaling the platform: handling increased users, transactions, and partnerships.

Day 5:
Real-World Case Studies and Hands-On Practice

In-depth analysis of successful digital platforms (e.g., Airbnb, Uber, Amazon Web Services).
Group discussion: Lessons learned from failed digital platforms.
Hands-on project: Designing a basic digital platform prototype.
Future trends in digital platforms: Artificial Intelligence, Blockchain, and the Internet of Things (IoT).

Secure Your Place

Please Note : Your £250.00 Deposit will be deducted from the total invoice Amount.
To commence the registration process for your training course, please follow the link provided and proceed with; Upon successful payment, we will promptly contact you to finalize your enrollment and issue a confirmation of your guaranteed placement.

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